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The Story of Kevis

Kevis – n. (ke – vis’) 1. a hair products company Kevis Rejuvenation Programs, Inc., headquartered in Beverly Hills, California, United States. 2. the brand name of various hair loss and hair care products developed and manufactured by Italian pharmaceutical company, Farmaka, and distributed by Kevis Rejuvenation Programs in North and South America and by Pfizer in Europe and Asia. 3. drug-free hair loss solution using hyaluronic acid as its primary active ingredient.

Origin: Japanese ke hair, Latin vis strength, literally hair strength.

In the early 1990s, our founder, Brian Reichenberg was losing his hair. He sought desperately for a solution, but was unsatisfied by hair loss products currently available. He found them to be either ineffective or riddled with potentially harmful physiological side effects. Being a health conscious individual, he struck out to develop his own solution.

In 1993, on a trip to Italy with his wife, Anita, Brian came across a pharmaceutical company by the name of Farmaka. Farmaka had been researching the factors involved in male-pattern hair loss and had developed a drug-free solution: Kevis.
 

Brian used Kevis and achieved great results. He was so happy about his discovery that he promoted the product on a word-of-mouth basis to some of his friends with similar hair loss problems. They in turn started to grow their hair again in response to using Kevis.

Before and after shot of
Brian Reichenberg, president of
Kevis Rejuvenation Programs, Inc.

Brian, a veteran marketing professional with an education in chemical engineering, saw a great business opportunity and an unfulfilled demand in the United States. He approached Farmaka regarding acquiring the distribution rights to Kevis in the Americas and in 1994, Kevis Rejuvenation Programs, Inc. was born.

Throughout the 1990s, the hair loss industry grew a great deal and Kevis enjoyed great success. As multiple companies and hair loss scams entered the market. Kevis continued to stand as a leading drug-free solution with a good record of real results and satisfied clients.

After 10 years, Kevis Rejuvenation Programs, Inc. continues to help people with their hair loss prevention and hair care needs and continues with Farmaka to develop and bring the foremost drug-free technologies in this field to the North and South American markets.

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